24 Oct
Entain
London
Job description
Job Description
As a PPC Executive here at Entain, you will get to work on our renowned consumer brands Ladbrokes, Coral, Gala, Foxy, Bwin, and Party across the UK, Europe, and Canada, playing a vital part in our Performance Marketing team.
Reporting to the PPC Manager, you will be part of the Paid Search team, where you will be responsible for planning, executing, and reporting performance campaigns, as well as working alongside the marketing, conversion, and creative team to ensure performance efficiency and growth against monthly targets.
What You Will Do
- Analysing, and executing campaign performance
- Creative thinking are required as promotions and campaigns must increase customer satisfaction and interaction.
- Undertake required analysis and A / B testing
- Accountable for the day-to-day UA campaign analysis on SEM platforms, including Google Ads, Microsoft Ads & Apple Search Ads.
- Regularly QA test conversion journeys and ensure they’re fully optimized.
- Deliver weekly and monthly performance reports. Present findings, results, and recommendations on campaign strategies, target groups, and creative efficiency.
Qualifications
- You will need to have the RTW to work in the UK / Gibraltar as on this occasion, sponsorship will not be offered.
- Experience managing SEM activity across Google Ads, Microsoft Ads,and / or Apple Search Ads.
- Technical experience working in social media advertising tools and platforms.
- Strong analytic and qualitative skills with the ability to analyse and use data efficiently.
- Solution focused and able to thrive in result-oriented, high paced environment.
- Strategic thinker with the ability to present ideas.
- Fluent in the analysis and presentation of data; complex data sets reduced to clear messages resulting in action from the various marketing teams.
- High-level proficiency in MS Excel, PowerPoint, and Word.
- Strong understanding of digital advertising legislation and codes of practice.
Additional Information
At Entain, we know that signing top players requires a great starting package, and plenty of support to inspire peak performance.
Join us, and a competitive salary is just the beginning. Working for us in the UK, you can expect to receive great benefits like :
- Generous group bonus scheme
- Hybrid working 2 days in the office
- Private medical insurance
- Pension scheme matched to 6%
- Ability to buy and sell holiday
- Free subscription to wellbeing app Unmind
- Additional It’s Your Game day off to use at either Christmas or New Year
- Entain & Enhance days 2 paid days off to focus on your professional or personal development
- Share save scheme
- Paid subscription to LinkedIn Learning
And outside of this, you’ll have the chance to turn recognition from leaders and colleagues into amazing prizes. Join a winning team of talented people and be a part of an inclusive and supporting community where everyone is celebrated for being themselves.
Should you need any adjustments or accommodations to the recruitment process, at either application or interview, please contact us.
At Entain, we do what's right. It's one of our core values and that's why we're taking the lead when it comes to creating a diverse,
equitable and inclusive future - for our people, and the wider global sports betting and gaming sector.
However you identify, our ambition is to ensure our people across the globe feel valued, respected and their individuality celebrated.
▶️ PPC Executive
🖊️ Entain
📍 London