Paid Social Account Director

Paid Social Account Director

Job description

Job Description

OVERVIEW OF ROLE

This role focuses on delivering best in class campaign strategy and activation across Paid Social channels for a multinational fashion retailer.

Working very closely with the Paid Social Business Director; you will be expected to lead the client communication and deliver in expanding the client’s Paid Social footprint.

Strong Paid Social experience across all major channels is essential to this role.

Your role will be to ensure the Paid Social strategy is executed, from implementation to optimization and reporting.

This role focuses on delivering best in class campaign planning and delivery across Paid Social channels, collaborating closely with the wider disciplines,





partners and clients.

Overseeing a team of Paid Social Account Managers and Account Executives. This role reports into a Paid Social Business Director.

RESPONSIBILITIES

- Responding to briefs using a wide range of tools and platforms including Facebook, Instagram, Twitter, Snapchat, Pinterest, TikTok, LinkedIn, Reddit
- Management of daily tasks and with the direct team
- Regularly audit accounts to improve performance
- Lead on client meetings as needed
- Collaborate with planning teams to ensure clear and cohesive communication across all teams.
- Creation of documents to showcase performance and provide in-depth analysis of results
- Ensure all media is booked and reconciled on time according to the financial process

Qualifications

- Extensive experience in digital media, ideally from an agency side background (preferred)
- Active, hands on experience activating and planning Paid Social, including DR






- Professional digital media / advertising qualifications will be of an advantage
- Any digital media experience e.g. freelance, personal projects etc. will also be of interest
- Proficient in Microsoft Office solutions particularly Excel
- Analytical thinking, mathematical skills, and attention to detail