17 Oct
Love Recruitment
London
Job description
The UK's leading specialist fitness recruitment agency.
Service. Delivery. Innovation.
Role : Sales and Business Development Manager
Location : Canary Wharf
About us
This is a rare opportunity to join the premier fitness brand F45 Training taking the lead in growing our new studio in the Canary Wharf area in London.
F45 Training is a global fitness community specialising in unique group workouts that are fast, fun and scientifically proven to promote rapid body transformation for customers.
The F45 workouts combine elements of functional training, High-Intensity Interval Training (HIIT) and circuit training.
Born in Australia, it's the fastest growing fitness franchise in the world.
The F’ stands for Functional Training, the '45’ for total class time (45 mins) and it's exploding in popularity.
There are now 2,000 studios in over 60 countries and over 300,000 F45 members around the world.
Culture that Crushes it!
Our mission at F45 Training is to create the world’s greatest workout. This isn’t only about creating an unbelievable fitness experience-it’s about building a community and culture.
Culture isn’t just about appearance. It’s about our core beliefs, how we treat each other, how we make decisions, and most importantly, bringing a sense of fun and friendship to everything we do.
About the job
We are seeking a driven, dynamic, and results-oriented Sales & Business Development Manager to join the team at a high-end Fitness Studio.
As the Sales & Business Development Manager, you will be responsible for leading the sales strategy, driving membership growth, and fostering strong relationships with clients.
Therefore,
you will take the lead on all membership sales - from lead generation to providing trialists with an unforgettable experience all the way to membership conversion.
You will work closely with the Studio Manager to ensure the gym achieves its business targets while upholding the premium brand values.
This is an exciting opportunity for a motivated individual with a passion for fitness, and sales, to thrive in a fast-paced and supportive environment.
Your financial and professional success will be dictated on whether or not the business performs financially. The Sales & Business Development Manager is not only a mentor, but an Ambassador of our brand.
- Salary : £15ph
- Incentives : A very competitive bonus scheme designed to attract and retain top talent
- Amazing working perks including full access to the gym
- Working Hours : 20 hours p / w
The Role.
Membership Sales and Revenue Growth :
- Develop and execute effective sales strategies to increase membership sign-ups and meet monthly and quarterly revenue targets.
- Lead initial and ongoing sales initiatives (sales events, studio events, community outreach) ensuring membership acquisition and retention.
- Proactively identify and pursue new business opportunities, including partnerships with local businesses and corporate clients.
- Manage and optimise the sales pipeline, tracking performance through key metrics such as lead conversion, retention rates, and customer feedback.
Client Relationship Management :
- Build and maintain strong relationships with prospective and existing members,
delivering a personalised, consultative sales approach that aligns with the gym’s high-end service.
- Engage with members to understand their fitness goals, recommend suitable packages, and promote the premium offerings.
- Handle inquiries and provide thorough, engaging tours of the gym facilities to prospective members, highlighting the value and exclusivity of our services.
- Execute community calendar promotions and events.
Team Collaboration and Leadership :
- Work closely with the marketing team to ensure consistent and compelling messaging across all communication channels.
- Collaborate with the coaching and operational staff to deliver a seamless customer experience from initial inquiry to long-term membership.
Brand Recognition :
- Lead on marketing projects, events, and promotions as needed.
- Demonstrate knowledge of the brand and model behavior in accordance with company standards.
Market Research and Competitor Analysis :
- Monitor trends in the fitness industry to identify new opportunities for growth and improvement.
- Conduct competitor analysis and maintain an understanding of local market dynamics to position the studio as a leading boutique Fitness and Wellbeing facility.
Reporting and Analytics :
- Regularly report on sales performance, providing data-driven insights and recommendations for optimising conversion rates and improving the customer journey.
- Analyse sales data to identify patterns, challenges, and opportunities, and adapt strategies accordingly.
The Person
Experience and Qualifications :
- 3+ years of proven track record in a sales role, ideally within the health & fitness industry, luxury sector, or a high-end service environment.
- Experience in client relationship management and building strong customer networks.
- Demonstrated ability to meet or exceed sales targets, with experience in a fast-paced, target-driven environment.
- Comfortable using CRM systems and data analytics tools to manage the sales pipeline.
Skills and Characteristics :
- Sales-Driven : Enthusiastic about sales and business development with a strong focus on achieving results.
- Relationship Builder : Exceptional communication and interpersonal skills with the ability to build rapport and trust with clients.
- Passion for Fitness :
A genuine passion for health, and fitness, with the ability to convey this enthusiasm to others.
- Customer-Focused : A strong understanding of what it means to deliver high-end, premium service and the ability to personalise the sales approach accordingly.
- Self-Motivated : Proactive and highly organised, able to manage multiple tasks and work independently when needed.
- Problem Solver : Solutions-oriented, able to think creatively when faced with challenges or obstacles.
If you are driven, with a love of sales and looking to make a difference, this is the role for you!