13 Oct
Rockstar London
London
Job description
At Rockstar Games, we create world-class entertainment experiences.
A career at Rockstar Games is about being part of a team working on some of the most creatively rewarding and ambitious projects to be found in any entertainment medium.
You would be welcomed to a dedicated and inclusive environment where you can learn, and collaborate with some of the most talented people in the industry.
Rockstar London is on the lookout for a talented Advertising Planning Manager who possess a passion for working in a dynamic transatlantic team covering many touchpoints but with a focus on data governance and taxonomy for paid media efforts across the globe.
This is a full-time, permanent,
and in-office position based in Rockstar’s unique game development studio in the heart of London.
WHAT WE DO
- The Advertising Planning team here in London is responsible for the planning, co-ordination, execution, reporting and data governance of all International paid media.
- Work with the wider marketing, development, design, marketing technology, localisation, data, and production teams internally as well as multiple global agencies and platform teams to co-ordinate International Media across a wide variety of advertising channels.
- Ensure all media campaigns are planned, executed, reported, and follow taxonomy consistently and accurately.
RESPONSIBILITIES
- Advertising Platform management (DSPs, social platform management).
- CDP / PII management bespoke segmentation, PII activations, PII tracking and reporting.
- Manage Paid Media data governance, naming convention and taxonomy.
- Implement additional MarTec that enhances / enriches paid media.
- Manage Central and Territory specific Agency data compliance and health.
- Co-ordinate with relevant teams and agency to execute International Media.
- Support all aspects of the development and maintenance of Rockstar owned and licensed technologies; both in workflow implementation as well as product roll-out across Rockstar International territories and agencies.
QUALIFICATIONS
- Knowledge of and passion for Rockstar Games titles.
- Bachelor’s degree in Marketing / Technology / Media or related field.
SKILLS
- Exceptional communication, organisation, and prioritisation skills.
- Familiarity and interest in digital media technologies including data tools, analytical tools, PII management and workflow management systems.
- The ability to remain calm / flexible while managing large workloads and meeting tight deadlines and thrive in a fast-paced environment.
- Work well within a team but have the ability to think on their feet and work under their own initiative.
- Must be detail-oriented with excellent time management skills.
- Understanding of the current social media landscape.
PLUSES
Please note that these are desirable skills and are not required to apply for the position.
- Previous experience with specific tools such as Monday, Datorama, Treasure Data, Google DCM, Salesforce, Tableau.
- SQL.
- Excel / PPT.
▶️ Advertising Planning Manager
🖊️ Rockstar London
📍 London